Gucci Discovers The Dane

Gucci has just announced the new 'face' of the jewelry campaign. That means they're laying down some serious money on one of young Hollywood's best in the hope she'll attract some new Gucci followers. Eschewing Britney and Lindsey for some strange reason, they've instead chosen Clare Danes as the symbol of what Gucci jewelry represents.

(If you're curious, which I was, apparently Gucci is all about being passionate, independent and having a strong character. They forgot to mention it's all about having money.)

Gucci ain't the only company that has a famous face as the 'muse' for their gems. British rock-maker Stephen Webster recently zeroed in on Christina Aguilera as his muse. Me wonders who's next - any thoughts?